From today’s WSJ, a piece on Butler, Shine, Stern winning the Mini account: “Butler Shine is one of a new generation of boutique agencies poised to make a splash in 2006 as major marketers increasingly hire smaller shops….A growing number of marketers believe small independents can offer ad approaches that don’t depend so heavily on [...]
here’s a blog that offers ways to get out of the voice mail queues at dozens of companies: www.paulenglish.com/ivr
From the Wall Street Journal Story on AKQA this morning, and how their non-dabbler approach to interactive marketing specialization has led them to $52 million in revenue this year: “The Internet is at the hub of the equation…The interactive agency is going to be the agency of the future.” — Tom Bedcarre, CEO, AKQA (which [...]
