January, 2007 Archive
Over the past week, both Mike and Hugh have raised their collective eyebrows at the practical applications of social media – mostly from a perspective of limited time. Even as one of the agency’s experts on social media, I’ve got to say I agree with them – to a point.
January 22nd, 2007 | Marketing, Social Media | No Comments »
If you’re anything like me, full to bursting with tasks, projects, deadlines, sidelines, errands, meetings, presentations, or to quote Jennifer Saunders of AbFab as she sulked before a judge, “trying to get from A to B, do a little shopping,” you’ll understand how delighted I was to discover, via my colleague Mike O’Toole, that even [...]
January 22nd, 2007 | Interactive, Social Media | No Comments »
Last year we redesigned the PJA web site. The primary driver was to update the site to reflect our more recent work. Another high priority reason to redesign the site was to improve our search rankings. Our site was contained entirely within Flash and none of its content was visible to the search engines. Back [...]
January 20th, 2007 | Marketing, Search | No Comments »
This from Ryan Carson, as quoted in Nicholas Carr’s (talk about contrarian voices) blog:
“I’m a fairly typical Web citizen. I’m 28, married, make a reasonable wage, own a house and I have a few close friends. you’d think I’d be a web app company’s dream, but I’m not. How come? I’d love to add friends [...]
January 18th, 2007 | Interactive, Marketing, Social Media | No Comments »
Bloggers need to get out more. That’s my theory, anyway.
This whole movement of “social media” has truly taken hold, but as I look around (at the airport, in public settings, and even at myself) I see an overdependence on the keyboard. The completely mobile nature of our electronic devices, coupled with technology and software that [...]
January 17th, 2007 | Events, Social Media | 2 Comments »