Now that we are ‘officially’ in a recession, the realization of which typically means that we are in the middle of or on our way out of one, we’re seeing a curious trend here at the agency. Companies that we’ve never talked to, companies we haven’t heard from in years, and companies we’ve never heard [...]
March 28th, 2008 | Branding, Corporate Identity, Marketing | 1 Comment »
As much as I admire and like a lot of industry analysts we talk to (we’re actually a Gartner customer: makes me feel wistful that some of these people get to think about one industry niche 24 x 7 x 365), there’s always a Cassandra-like note in their reports, not unlike a Tom Peters book. [...]
March 12th, 2008 | Advertising, Interactive, Marketing, Social Media | No Comments »
