Comments on: If it took mass media to build mass brands, what will you build with fragmented media?

Comments on: If it took mass media to build mass brands, what will you build with fragmented media? http://blog.agencypja.com/2008/05/18/branding/if-it-took-mass-media-to-build-mass-brands-what-will-you-build-with-fragmented-media/ An open source take on marketing the hard stuff: BtoB Enterprise, IT & Life Sciences. Wed, 19 Nov 2008 12:01:04 +0000 http://wordpress.org/?v=2.6.3 By: Karen Nathan http://blog.agencypja.com/2008/05/18/branding/if-it-took-mass-media-to-build-mass-brands-what-will-you-build-with-fragmented-media/#comment-12559 Karen Nathan Fri, 23 May 2008 18:01:13 +0000 http://blog.agencypja.com/2008/05/18/branding/if-it-took-mass-media-to-build-mass-brands-what-will-you-build-with-fragmented-media/#comment-12559 Hugh, I've been trying to find you, since your name came up in conversation the other day. I recently reread Original Color, and it still reduces me to fits of hysterical laughter. Let me know how you are! Best, Karen Hugh,

I’ve been trying to find you, since your name came up in conversation the other day. I recently reread Original Color, and it still reduces me to fits of hysterical laughter.

Let me know how you are!

Best, Karen

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