“This Week in Social Media†Hot Topics: Week of Mar. 8
March 10th, 2010 by Greg Straface
Each week, the PJA research department surveys current topics in social media. A couple of these stories become the main topic for our weekly Internet radio show, This Week in Social Media. Here is a list of stories that we think are worth knowing about.
1. Omniture Introduces New Tool for Managing Facebook Ad Campaigns
Customers can now purchase, automate and more thoroughly track their Facebook ad buys.
2. TweetMyJobs Moves in on Job Boards’ Territory
Watch out, Monster.com, Twitter is becoming a job board.
3. Israel Calls Off Raid After Soldier’s Facebook Post
The Israeli military called off a raid on a West Bank town after a soldier posted on his Facebook page that his combat unit was going to “clean up” the area.
4. Brands Hype Social Network Presence
The trusty dot-com URL – or at least its role in marketing – may be dying.
5. Small Biz Doubles Social Media Adoption
Most small businesses satisfied with results.
6. Beyond Twitter: An App That Lets You Truly See City
A few days using Foursquare shows that behind every door of the city is something precious to someone.
7. 3 Crisis Survival Lessons From the Social Media Age
If there was any doubt before last year as to social media’s ability to exacerbate reputation crises, 2009 settled the debate.
8. Social Media Helps Small Businesses Endure Bad Economy
Many small businesses say that social media sites have been godsends for weathering the current recession.
9. Watchdog Group Alleges Google Violates Own Privacy Policy with Buzz
Google said in a statement that it intends to make more revisions to Buzz and is also open to suggestions about the service.
10. Getting the Most Out of Twitter
You don’t have to post a message to get something out of Twitter.
