There’s a good chance that you’ve seen this video on YouTube, or another social media site. If not, it’s quite beautiful. A group of filmmakers recorded musicians all over the world singing “Stand by Me,” by Ben E. King. At first, you may think this is off-topic for a blog called The Complex Brand that [...]
Since every other blogger in the known universe has already registered their opinion about MotrinGate (my opinion: the piece wasn’t so bad, just showed a lack of audience planning; the bus shelter posters, on the other hand, are terrific) I am moving on to 2009. I know, no one really wants to, but we’ve got [...]
Since we don’t like to rely exclusively on the insights of third-party research while examining trends, we often conduct research on our own. Yesterday we released the third wave of our research study on social media and the Information Technology executive, which we conducted with our friends at ITtoolbox. You can download the research here. [...]
As I was reading in this weekend’s Financial Times, we are now at the 34th anniversary of Jonathan Raban’s urban classic The Soft City, which describes the local and universal ability of people to make large cities their own. Raban focused on London, which was a fabulous mix of races, cultures, traditions, and very low [...]
I was in New York recently listening to some focus groups on enterprise security. The people on the other side of the glass oversaw the safety of tens or hundreds of thousands of employees. They were smart and articulate (and God bless them, they also liked our creative). When we came to the channel survey [...]
