Uncategorized Category Archive

Join my new anti-social network: PrivateBook

Facebook is most likely within weeks of announcing that they now have half a billion members. The world’s largest – and most popular – social networking site is bigger than ever and it is still growing. This growth continues even in face of the recent round of attacks and threats against Facebook’s privacy policy. A [...]

“This Week in Social Media” Hot Topics: Week of May 24

Each week, the PJA research department surveys current topics in social media. A couple of these stories become the main topic for our weekly Internet radio show, This Week in Social Media. Here is a list of stories that we think are worth knowing about. 1. Lessons in Brand and Social Media Storytelling The brands [...]

The bracing sting of honest customer insight

After an hour and then some of a client team going into elaborate detail on why their brand is still so respected and how mystified they are that market share is dropping away, there’s nothing like getting it with both barrels from an actual user, one with 15 years of experience speaking to you in [...]

“This Week in Social Media” Hot Topics: Week of May 10

Each week, the PJA research department surveys current topics in social media. A couple of these stories become the main topic for our weekly Internet radio show, This Week in Social Media. Here is a list of stories that we think are worth knowing about. 1. Why Brands Must Have a 360-Degree Mobile Strategy A [...]

Upcoming Event: BMA NYC’s “The Mobile Dream: The B-to-B Advantage”

Thursday, May 6, 2010 | Mc-Graw Hill Penthouse, NYC | 8:00 a.m. Register here: http://bit.ly/cMJ5hh Mobile advertising is evolving and growing, but many questions still remain about usage models and acceptance, especially in the business to business arena. In 2009, approximately 1.3 trillion text messages were sent in the U.S. Apps, location-based services, and 2-D [...]