Recap: Business to Buyer Series – Meet the New Buyer (Independent, Unpredictable, and Social)
On yesterday’s episode of PJA Radio, host Mike O’Toole was joined by Hugh Kennedy, EVP, Planning at PJA and George Krautzel, President of Toolbox.com to discuss the B2B buyer. As people continue to seek out information to inform their important decisions, the way they go about it is constantly changing, and they are increasingly more [...]
