If you missed the October 15th broadcast of “This Week in Social Media” you can listen to it here. For this broadcast we discussed online communities and user-generated content being an important source of information and collaboration for Internet users, but community owners and members continue to wrestle for control and ownership – in public. Who [...]
October 16th, 2009 | Social Media | No Comments »
This post was composed in collaboration with Matthew T Grant. – MOT
The production and distribution of informative content has been part of marketing for a long time, particularly in the B2B space. Today, however, every aspect of content-based marketing is undergoing a radical transformation.
Broadly speaking, this transformation has content moving from…
* Promotional to non-partisan
* Highly [...]
May 28th, 2009 | Social Media | 2 Comments »
