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	<title>PJA: Bow &#38; Arrow &#187; Kaiser Family foundation</title>
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	<description>Live from the Corner of Bow &#38; Arrow</description>
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		<title>Growing Up Digital</title>
		<link>http://blog.agencypja.com/2010/01/26/uncategorized/growing-up-digital/</link>
		<comments>http://blog.agencypja.com/2010/01/26/uncategorized/growing-up-digital/#comments</comments>
		<pubDate>Tue, 26 Jan 2010 14:58:02 +0000</pubDate>
		<dc:creator>Greg Straface</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Kaiser Family foundation]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Media Consumption]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[Social Networks]]></category>

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		<description><![CDATA[Having grown up in the late 70s and early 80s, I have to say I can’t relate to growing up during the digital age, that’s if you don’t count Atari and Intellivision as digital. Back then those were the big digital time sucks, and there were many hours spent vegging out in front of the [...]]]></description>
			<content:encoded><![CDATA[<p>Having grown up in the late 70s and early 80s, I have to say I can’t relate to growing up during the digital age, that’s if you don’t count Atari and Intellivision as digital. Back then those were the big digital time sucks, and there were many hours spent vegging out in front of the TV playing Asteroids.</p>
<p>Now, being immersed in the digital age here at PJA and at home, I have to be conscious of how my six-year-old and three-year-old consume digital and how it affects their future growth.</p>
<p><a href="http://blog.agencypja.com/wp-content/uploads/2010/01/skillz.bmp"><img class="alignleft size-medium wp-image-739" src="http://blog.agencypja.com/wp-content/uploads/2010/01/skillz-241x300.jpg" alt="skillz" width="241" height="300" /></a>After reading last week’s New York Time’s article, <a href="http://www.nytimes.com/2010/01/20/education/20wired.html?scp=1&amp;sq=If%20you%27re%20kids%20are%20awake&amp;st=cse">“If Your Kids Are Awake, They’re Probably Online,”</a> I’d be remiss if I didn’t filter how long my children interact with digital media, now and in the future. The article doesn’t present anything earth shattering, but as a parent it makes me want to ensure the future of our children so that they don’t become “Google Stoopid” – turning to get answers from Google, social networks or friends for every possible question. Children certainly need to be digitally savvy, but there’s also a need for the traditional avenue of entertainment like reading the common book, or playing outside and using their imagination.</p>
<p>The article I mention in the New York Times shared a study from Kaiser Family Foundation who found that children “ages 8 to 18 spend more than seven and a half hours a day with such devices, compared with less than six and a half hours five years ago, when the study was last conducted. And that does not count the hour and a half that youths spend texting, or the half-hour they talk on their cell phones.”</p>
<p>The information alone around how many hours children engage with texting, Facebook, etc. is astounding, and the truth is, it could have a noticeable impact on their future.</p>
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