LinkedIn –Facebook’s more professional cousin – recently surpassed MySpace to become the No. 2 social-networking service in the U.S. I’m not entirely sure what surprised me about this news more – the fact that LinkedIn became #2 or that MySpace had held the position for that long.
As an agency, we’ve learned quite a bit about integrating social media into our own marketing efforts. We’d like to share some of those insights so that you might be able to use them for your own company marketing efforts. Culture Social media has changed our culture in two ways. First, having social media pervasive [...]
This conversational live Internet radio show features a panel of PJA Advertising’s finest, along with frequent special guests. Each week we’ll discuss the juiciest social media-related dreams, nightmares, and hot topics.
Next Show: November 24, 2011
Influencing the Influencers
When it comes to digital media, word of mouth is key. Studies show that consumers value and trust the opinions of their peers, and social media creates many opportunities to leverage this. By influencing the influencers, brands can initiate these successful word-of-mouth experiences.Read more...
Host:
Mike O'Toole, President, PJA, @motoole1
Guest:
David Spark, Spark Media Solutions @dspark
Participate:
If you want to share questions from Twitter, please use hash tag #PJARadio
